Rishi Sunak Announces July 4, 2024, General Election

Rishi Sunak Announces General Election
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In a highly anticipated move, Prime Minister Rishi Sunak has announced that the United Kingdom will hold a general election on July 4, 2024. This declaration ends months of speculation and sets the stage for a fiercely contested campaign period. The announcement, made outside 10 Downing Street amidst heavy rain, marks the beginning of an intense political showdown between the major parties.

Political Campaigns Ignite

Rishi Sunak Announces July 4, 2024, General Election
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Conservatives Launch Offensive

Rishi Sunak wasted no time in launching the Conservative Party’s campaign, delivering a rallying speech that criticized the Labour Party for its perceived lack of a concrete plan. Emphasizing his commitment to securing the nation’s borders and tackling illegal immigration, Sunak highlighted his stance on the controversial Rwanda deportation scheme, portraying Labour leader Sir Keir Starmer as lenient on illegal immigration. The Prime Minister’s rhetoric aims to position the Conservatives as the party of strong action and decisive leadership.

Labour Promises Stability and Change

In response, Sir Keir Starmer vowed to “stop the chaos” and restore stability. Addressing the electorate, Starmer framed the election as a pivotal moment for change, urging voters to reclaim their power through the democratic process. His speech, delivered in central London, contrasted starkly with Sunak’s rain-soaked announcement, both in content and setting. Starmer’s campaign promises focus on reversing the turmoil attributed to Conservative governance and returning Britain to the service of working people.

Key Issues and Campaign Strategies

Key Issues and Campaign Strategies
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Immigration and Border Control

A central theme of the Conservative campaign is immigration. Sunak’s accusations against Starmer regarding the latter’s purported plans to offer amnesty to illegal migrants and scrap the Rwanda deportation scheme are designed to galvanize voters concerned about border security. Sunak’s strategy includes framing the election as a choice between his tough policies and what he describes as Labour’s leniency.

Economic Stability

Sunak also emphasized the importance of economic stability, asserting that the public is beginning to see the benefits of Conservative policies. He argued that the hard-won economic stability achieved under his leadership is merely the beginning, and a continued Conservative government would build on this foundation.

Labour’s Vision for Change

Starmer’s campaign, in contrast, focuses on offering a vision of change and stability. He criticized the Conservative Party’s handling of national affairs and promised that a Labour government would return power to the people. Starmer’s message is clear: a vote for Labour is a vote to end the chaos and restore order and prosperity.

Election Timeline and Key Dates

The announcement has set into motion a series of critical events leading up to election day. Here are the key dates:

  • May 24, 2024: Parliament prorogued, ending the current session.
  • May 30, 2024: Parliament dissolved, marking the official start of the election period.
  • June 7, 2024: Deadline for candidate nominations.
  • June 18, 2024: Voter registration deadline.
  • June 19, 2024: Deadline to apply for a postal vote.
  • June 26, 2024: Deadline to apply for a proxy vote and Voter ID certificate.
  • July 4, 2024: Election day, with polls open from 7 am to 10 pm.
  • July 9, 2024: Summoning of the new Parliament.
  • July 17, 2024: State opening of Parliament.

Media and Public Reactions

Memes and Social Media

The announcement outside Downing Street was not without its moments of levity. Anti-Brexit campaigner Steve Bray chose the New Labour anthem “Things Can Only Get Better” as a backdrop to Sunak’s speech, resulting in a series of memes and social media posts under the hashtag “ThingsCanOnlyGetWetter”. This humorous twist underscored the high-stakes nature of the campaign while engaging the public in the political discourse.

Political Correspondents on the Move

Political correspondents have already embarked on a whirlwind tour, tracking the movements of key party leaders. Sunak’s tour began with an early morning departure from London, while Starmer focused his efforts on south-east England, a region critical to Labour’s electoral strategy. Meanwhile, leaders of smaller parties, such as Richard Tice of Reform UK and Sir Ed Davey of the Liberal Democrats, have also commenced their campaigns, targeting Conservative-held seats and highlighting their policy platforms.


As the election date approaches, the political landscape in the United Kingdom is charged with anticipation and activity. Both major parties have outlined their key issues and strategies, setting the stage for a closely fought battle for the future direction of the country. The coming weeks will be crucial as candidates make their final appeals to voters, each aiming to secure a mandate to lead the nation through the challenges ahead.

What do you think?

Written by Zane Michalle

Zane is a Viral Content Creator at UK Journal. She was previously working for Net worth and was a photojournalist at Mee Miya Productions.

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